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Now
available!
- Are you satisfied with what you’re earning as a
creative professional?
- Does talking budget with a client make you
nervous?
- Do you worry that your hourly rate is too high
... or too low?
Whether you’re a full-time freelancer, agency owner, moonlighter or
aspiring entrepreneur, this book will teach you the important basics
about the financial side of a creative business.
Watch the introduction to the accompanying webcast series (right) and download the PDF here.
Sign up for the companion webcast series here.
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The Creative
Professional's Guide to Money addresses the money questions that
a wide range of creatives are dealing with, including how to:
- Develop the business mindset required to take your
business to the next level.
- Position your price and talk about money with
confidence.
- Get out of the money fog.
This
book is aimed at creative types, and based on Ilise Benun's 20+ years
of experience working with creatives as the founder of Marketing Mentor. But it’s equally
valuable to anyone who has a special talent or service to offer the
world but
hasn’t quite figured out how to get people to pay for it.
It offers
a wealth of guidance on deciding how much you’re worth,
presenting that figure with a straight face and then managing all the
nuances of what happens next if, to your astonishment, someone actually
agrees to your price.
If you take only a fraction of the advice in
these pages, you can count on a solid return on your investment. You
probably won’t even feel awkward talking about it. And that’s money in
the bank.
Order the book now…
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