|
|
|
Resources
Here are additional books, web sites and miscellaneous resources to explore.
Books by Ilise Benun
- The Designer’s Guide to Marketing & Pricing
- The Creative Professional’s Marketing Plan + Calendar
- Stop Pushing Me Around: A Workplace Guide for the Timid, Shy and Less Assertive
- The Art of Self Promotion
- PR for Dummies (Second Edition)
- Designing Websites:// for Every Audience
- Self Promotion Online
Other Recommended Books
- Business and Legal Forms for Graphic Designers, by Tad Crawford and Eva Doman Bruck (with a CD of business form templates)
- Getting To Yes: Negotiating Agreement Without Giving In, by Roger Fisher (12th edition)
- Graphic Artists Guild Handbook: Pricing and Ethical Guidelines
- Graphic Designer’s Guide to Pricing, Estimating & Budgeting, by Theo Stephan Williams
- Self Employed Tax Solutions, by June Walker
- Talent Isn’t Enough, by Shel Perkins
- The Business of Graphic Design, by Ed Gold
- The Business Side of Creativity, by Cameron Foote
- The Creative Business Guide to Running a Graphic Design Business, by Cameron Foote
- The Money Book for Freelancers, Joseph D’Agnese and Denise Kiernan
- Understanding the Bid and Proposal Process, by Alan Cutler
- Value Based Fees, by Alan Weiss
- Winning Proposal Writing by Alan Cutler
Web sites and blogs
- www.marketing-mentor.com
-- Home of Marketing Mentor, the coaching program for creative
professionals founded by Ilise Benun. Sign up for a free mentoring
session and Quick Tips from Marketing Mentor.
- www.marketing-mentor-toolbox.com -- Do-It-Yourself Tools and Resources to Grow Your Creative Business
- www.MarketingMixBlog.com
– The official blog for Marketing Mentor, where you’ll find success
(and horror) stories from and about creatives running their own
businesses.
- www.CreativeFreelancerBlog.com
– Business advice and inspiration for the creatively self employed,
companion to the Creative Freelancer Conference
(www.creativefreelancerconference.com)
- Resources mentioned in the “margin notes” of the actual book.
- http://www.marketing-mentor.com/pdf/your_hourly_rate.pdf - Hourly Rate Worksheet
- www.creativebusiness.com – Cameron Foote’s site, chock full of resources, forms, articles and the newsletter, Creative Business
- www.downtoearthfinance.com
– Galia Gichon’s site, an independent resource dedicated to educating
clients about investing and financial control and home of
www.mymoneykit.com
- www.emilycohen.com – Emily Cohen’s site, consultant to creative professionals
- www.junewalkeronline.com – June Walker’s site, with tax advice for the self employed. Check out her blog for any tax questions.
- www.savvywomenearning.com – Mikelann Valterra’s blog. Also, www.ratesettingtoolkit.com
- http://cpm.aiga.org/ -- The AIGA Center for Practice Management, resources to help with the daily management of your studio.
- http://www.vlany.org/resources/index.php Resources from Volunteer Lawyers for the Arts
- www.mint.com – an online service to help manage your money
- www.functionfox.com – time tracking software, mention Marketing Mentor for a discount
|